Planly's Twitter Analytics helps to easily evaluate your tweets' performance. To grasp the full of Twitter analytics, I will walk you through the explanation of each Twitter metric given in the Planly.
Overview tab
The purpose of the Overview tab is to give a general look at your Twitter profile.
| Tweets | |
| Followers | |
| Following | |
| Lists |
Tweets tab
The Tweets tab displays the performance of tweets shared in the last 30 days prior to connecting your Twitter profile to Planly Twitter Analytics and tweets after connecting to Planly. The tweet that was shared more than 30 days before connecting to Planly's Twitter Analytics is not available.
| Like | Total likes a tweet received |
| Quote | Total times a tweet was retweeted with a new comment. Excludes retweets. |
| Reply | Total times users replied to a tweet |
| Retweet | Total times a tweet was retweeted. Excludes quotes. |
| Bookmark | Total times a tweet saved by users |
| Impressions | Total times a tweet has been viewed |
| Link click |
Total times users clicked on the link in a tweet |
| Profile click | Total times a user clicked on a display name, username, or profile picture in a tweet |
| Video views | Total times a video viewed in a tweet |
Also read
Guide to using Planly's Twitter Analytics
Planly's Facebook Analytics Glossary
Planly's Instagram Analytics Glossary